Honest Motion is a full-service video production agency committed to storytelling. We create authentic, documentary-style marketing videos that engage and entertain audiences. We believe in the craft of storytelling, never losing sight of the marketing messaging and being good human beings to work with.
Our Origin Story
As told by Honest Motion Founder & Creative Director, Kyle Doyle.
Lance Russell of Legacy Farms. Taken by Kyle Doyle from the precarious ledge of a moving tractor.
I think it first happened in Kansas. It was April, 2011 and I was holding on for dear life. I was a passenger on a giant tractor that bounced through endless rows of mounded prairie dirt at a speed that seemed gratuitous. We were probably only going 20-25 MPH, but on this terrain we might as well have been on a rocket to the moon.
The giant tractor had only a small cockpit for the driver, but I was trying to tell the story of this farmer and so I insisted that we get footage of him in his natural habitat. And so as we moved violently through his last field of the day, I clung to an unforgiving 2’x2’ steel platform, one hand holding on for dear life and the other trying to hold my camera.
I had started in video production 12-months earlier, somewhat on accident. I was a marketing consultant and had also been writing a monthly article on marketing in a trade publication. I had told the publisher they needed more video content but they didn’t see the value yet. So I decided to give it a try myself. I had made a ton of videos as a kid and an excuse to go creating something visual again excited me. And so I hired a videographer and came up with some video concepts and produced and hosted a series of videos. They were pretty creative and pretty lame. Honestly, for the time they were fine, but I wanted to get better. Later that year the Canon 5dmii came out and launched the DSLR revolution. The first time I looked at the LCD screen I was hooked. It looked like film. I bought a camera and starting to learn every aspect of production. This wasn’t the world of lame VHS corporate video. This was different. I was a kid again.
The first year I watched videos and studied. I practiced and failed. I knew my work was average but I just wanted to get better. I wanted to focus on storytelling and so I came up with a concept to take several small business owners on a road trip across the country to visit other small business owners. To find “ideas and inspiration”.
That farm was one of the stops along the way and how I found myself on the side of that tractor. After a few minutes of filming, I was confident I had a few usable shots and decided the safest bet was to focus on not falling off. I turned the camera off and just held on. As the sun was dropping low in the sky it passed through the dust clouds we had been creating. In the distance a row of telephone poles dotted a 2-lane road. Farmland everywhere else. It was beautiful. All I could think was, “how did I get here?” I am a kid from the NYC suburbs and I am watching the sunset on a Kansas field while bouncing along on the side of a tractor. And the reason I was there was the camera that was in my right hand.
Since then, cameras have allowed me to see more interesting places and meet some amazing people. I have traveled to many countries and interviewed hundreds of people. I have been able to work with talented people who make the work infinitely better than if I were on my own. And I still get that feeling. I still find myself in unique places asking myself, “how did I get here?” It is without a doubt my favorite part of this job— meeting new people, seeing new places and having the privilege of telling a story. I never wanted to make traditional corporate videos. I wanted to tell stories that moved people. That engaged people. Later I found out that there was a market for exactly that in marketing videos. And so Honest Motion was started to create authentic, documentary-style marketing videos using the powerful craft of storytelling. I hope we get an opportunity to help tell your story.
Ok, we know you want to watch that video 😉 It’s an oldie but a goodie. Finding Main Street, Episode 4: Legacy Farms.